Optimize Vehicle Design & Product Development, Simulation,
Process Automation & Reduce Cost

September 09 - 11, 2024 | The Kensington Hotel, Ann Arbor, Michigan

Agenda Day 1


7:30 am - 8:45 am REGISTRATION OPENS & COFFEE IS SERVED

8:45 am - 8:50 am WELCOME TO #GENAIFORAUTOUSA - AUTOMOTIVE IQ WELCOME

8:50 am - 9:00 am CHAIRPERSON’S OPENING REMARKS

9:00 am - 9:15 am ICE BREAKER

INTRODUCE YOURSELF TO THE PERSONS ON YOUR LEFT & RIGHT, TELL THEM WHY YOU’RE HERE TODAY!

9:15 am - 9:55 am REAL-WORLD EXPERIENCES TO LEVERAGE TRANSFORMATIVE CAPABILITIES OF GENERATIVE AI FOR AUTOMOTIVE COMPANIES

Lobna Karoui - Senior Director, Product Intelligence, Stellantis

MAKE THE GREATEST IMPACT ON R&D, VEHICLE/PRODUCT DESIGN AND DEVELOPMENT, PROCESS AUTOMATION & COST EFFICIENCY

Generative AI technology is disrupting the way vehicles are designed, manufactured, and experienced. There are ongoing talks and initiatives to break into and develop generative AI, a lot of bottom-up innovation taking place, and investment in the space is rising as new projects kick off.

This opening keynote will set the tone for the Generative AI for Automotive USA 2024 conference, and share insight into ways in which GenAI technology is empowering automotive companies to optimize product, process and people efficiencies with generative AI and reduce cost in new ways.

  • Understand the difference between this new paradigm of Generative AI vs. what was previously possible with machine learning, and why is it more powerful than before.
  • Understand where within the automotive industry can Generative AI fit in and improve results, performance, and impact.
  • Find out which automotive applications and business areas will see the greatest benefit from Gen AI and where the greatest impact will be seen.
  • Understand what type of training and skills is required to empower teams to use LLMs and GenAI models.
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Lobna Karoui

Senior Director, Product Intelligence
Stellantis

9:55 am - 10:30 am UNDERSTAND RISKS & REGULATORY COMPLIANCE AROUND USING GENERATIVE AI

Aliasghar Arab - Research Professor - AI & Robotics, New York University

EXPERT PANEL ADDRESSING RISKS & CONCERNS OF GENAI FOR AUTOMOTIVE APPLICATIONS

Generative AI has the potential to revolutionize the way automotive companies operate, but it also poses known and unknown risks, including regulatory, ethical, privacy, and security concerns that need to be carefully managed.

  • This panel of experts will delve into where we are at in terms of what we know about known risks, regulations, governance, and data concerns legislation, and how best to adopt AI into the enterprise.
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Aliasghar Arab

Research Professor - AI & Robotics
New York University

10:30 am - 11:00 am GENERATIVE AI FOR REGULATORY COMPLIANCE & AUTOMOTIVE ENGINEERING EFFICIENCY

GENAI TECHNOLOGY PROVIDER PRESENTATION

11:00 am - 11:40 am MORNING COFFEE BREAK & NETWORKING WITH TECHNOLOGY PARTNERS

Join the Group Where Others at Your Table Are Using or Planning to Use GenAI to Achieve the Same End Goal as Your Organization

OFF-STAGE INTERACTIVE DISCUSSION GROUPS

ROUNDTABLE DISCUSSION GROUP 1

11:40 am - 12:25 pm FOR COMPANIES/INDIVIDUALS THAT ARE USING GENERATIVE AI TO OPTIMIZE VEHICLE DESIGN & PRODUCT DEVELOPMENT
Jake Tanana - Director of Software, Hardware & Mechanical Engineering, Polaris
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Jake Tanana

Director of Software, Hardware & Mechanical Engineering
Polaris

ROUNDTABLE DISCUSSION GROUP 2

11:40 am - 12:25 pm FOR COMPANIES/INDIVIDUALS THAT ARE USING GENERATIVE AI TO IMPROVE CYBERSECURITY RESILIENCE

ROUNDTABLE DISCUSSION GROUP 3

11:40 am - 12:25 pm FOR COMPANIES/INDIVIDUALS THAT ARE USING GENERATIVE AI TO OPTIMIZE SIMULATION

ROUNDTABLE DISCUSSION GROUP 4

11:40 am - 12:25 pm FOR COMPANIES/INDIVIDUALS THAT ARE USING GENERATIVE AI TO TRANSFORM R&D & REDUCE COSTS

Spark new ideas with your peers, and hear & share successes, lessons learned, do’s & don’ts!

APPLICATION OF GENAI TO RADICALLY TRANSFORM AUTOMOTIVE R&D

12:25 pm - 1:10 pm IMPLEMENTING GENERATIVE AI FUNCTIONS TO TRANFORM & ADD VALUE TO AUTOMOTIVE R&D PROCESSES

R&D USE CASE PRESENTATION & SUBSEQUENT PANEL DISCUSSION

  • Learn how to establish a clear vision and a systematic approach for GenAI use in R&D.
  • Learn how to use GenAI to automate reporting, generate documentation and scenario-based simulation.
  • Hear Generative-design use cases to improve R&D processes by 10-20%.

1:10 pm - 2:20 pm LUNCH BREAK & NETWORKING WITH TECHNOLOGY PARTNERS

APPLICATION OF GENAI TO RADICALLY IMPROVE VEHICLE DESIGN & SPEED TO MARKET

2:20 pm - 3:00 pm HEAR FROM A LEADING OEM USING GENAI TOOLS TO TRANSFORM VEHICLE DESIGN & TIME-TO-MARKET

Yan-Ying Chen - Senior Research Scientist, Future Product Innovation team, Toyota Research Institute

VEHICLE DESIGN USE CASE PRESENTATION & SUBSEQUENT PANEL DISCUSSION

  • Find out how an AI model was built that can incorporate precise engineering constraint to maximize the performance of future cars.
  • Learn how to create digital prototypes of vehicles that are put through simulated real-world tests, enabling engineers to identify potential flaws early in the development process.
  • Understand the application of GenAI to improve product design to include features that were previously not reachable.
  • Hear the speaker demonstrate how to apply image generation models to vehicle design.
  • Gain information on how to cut number of iterations considerably and allow designers and engineers to work more closely and quickly.
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Yan-Ying Chen

Senior Research Scientist, Future Product Innovation team
Toyota Research Institute

3:00 pm - 3:30 pm GENERATIVE AI FOR SYSTEM ENGINEERING

GENAI TECHNOLOGY PROVIDER PRESENTATION

3:30 pm - 4:00 pm AFTERNOON COFFEE BREAK & NETWORKING WITH TECHNOLOGY PARTNERS

APPLICATION OF GENAI TO GAIN EFFICIENCIES IN PRODUCT DEVELOPMENT

4:00 pm - 4:40 pm GENERATIVE AI FOR SAFER AUTONOMY: OPPORTUNITIES & RISKS

Aliasghar Arab - Research Professor - AI & Robotics, New York University

Illuminating the transformative potential of integrating Generative AI into the safety and security protocols of autonomous vehicles, underlining a future where autonomy is synonymous with unparalleled safety.

  • Delineate the steps taken in developing verification methods, from leveraging large language models for comprehensive safety assessments and potentially threat analysis.
  • Bridge the gap between current safety practices and future needs, offering insights into overcoming regulatory ambiguities and enhancing trust in autonomous technologies.
  • Highlight the technical strides made but also emphasize the critical balance between innovation and practical challenges, setting a precedent for responsible AI use in advancing automotive safety.
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Aliasghar Arab

Research Professor - AI & Robotics
New York University

4:40 pm - 5:20 pm LEARN HOW TO APPROACH GENERATIVE AI DEPLOYMENT FOR HIGH-RISK, SAFETY-CRITICAL APPLICATIONS

Aliasghar Arab - Research Professor - AI & Robotics, New York University

PANEL DISCUSSION

The industry agrees that Generative AI has powers to transform product development and process automation for the automotive industry. The first step in this direction is safe and effective deployment. This session will provide attendees valuable insight into some of the automotive industry’s burning questions including:

  • What is the most effective way to deploy generative AI models so that they can be trusted with in safety-critical areas?
  • Should we develop our own fine-tuned generative model or use widely used models?
  • What are the benefits of using a ready-made generative model vs. developing an in-house generative model?
  • What blockers will we face if we try to develop our own fine-tuned model?
  • What do we need to consider from a regulatory, governance and data privacy point of view?
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Aliasghar Arab

Research Professor - AI & Robotics
New York University

5:20 pm - 5:25 pm CHAIRPERSON’S CLOSING REMARKS & END OF DAY ONE

5:25 pm - 5:25 pm NETWORKING & DRINKS RECEPTION