Dave Withey is the Technical Specialist for Seating Innovation at Jaguar Land Rover. Shaping the future of sustainable customer centric seat design and improving occupant wellbeing is what drives him professionally. Dave started at Jaguar Land Rover in 2012 focusing on sustainable seating innovations for the future. Prior to this he worked at Virgin Atlantic's internal seating development company (Threesixty Aerospace) developing Premium and Upper Class seating solutions to the airline and also at a defence company focusing on aircraft interiors. Dave has a degree in Product Design and a number of patents in his name.