Automotive IQ interviewed Marcel De Sutter, a Data Scientist who specialises in Data & AI Lab at a prominent OEM. In this interview, Marcel provides an in-depth perspective on the pivotal role of Generative AI in advancing autonomous vehicles (AVs) and utilising state-of-the-art techniques such as Generative Adversarial Networks (GANs) and large language models, which have revolutionised the development landscape.

He explores applications within AV research and development, emphasising the significant contributions of generative models in areas such as data augmentation, perception enhancement, and integration with mixed reality. Marcel also addresses the challenges and strategic considerations with deploying generative AI, highlighting its crucial role in the broader automotive industry.

Marcel envisions a future where generative AI not only enhances AV testing capabilities but also strengthens ethical considerations and adaptive responses in dynamic real-world scenarios.