EXPLORE CURRENT & FUTURE MARKET TRENDS AND THE BIGGEST NEAR-TERM OPPORTUNITIES FOR OEMs AND TIER-1 COMPANIES

Intelligent lighting is the need of the hour in the automotive industry. New technologies are coming into the market, and technical innovations are opening up a new area of design opportunities for exterior and interior lighting.

This opening keynote briefing will set the foundations for the 2023 Intelligent Lighting conference, providing an eagle eye view on immediate and imminent technology trends in automotive lighting, sharing recommendations on how the industry can meet the goals and expectations of the lighting segment.

• Discuss past, current, and future megatrends in intelligent lighting technology
• Understand how both the interior & exterior lighting markets have changed in recent years
• Showcasing developments in LED technology to allow new capabilities in matrix & ADB headlamps, and understand what materials are needed to enable this evolution of technology
• Find out how the industry can deliver changing customer expectations for projection lighting
• Understand trends in digitalised lighting technology, and how this will be integrated into the vehicle
• Explore the roles of OEMs, Tier 1s, and Tier 2 solution providers in technology innovation

Sascha Klapper

Senior Lead Analyst
S&P Global

See Bio

KEYNOTE PANEL

Join this session to continue discussions from the previous Focus Day, and hear industry experts share their insights into the application of intelligent lighting for improved user experience and safety.

• Insights into how intelligent lighting systems can interact with the display to create a holistic experience for the customer
• Find out what is planned to integrate new lighting elements into the vehicle, and interaction between lighting and sensor technology
• Understand OEM strategies for the digitalisation of lighting systems
• Learn how the industry is striking a balance between innovative design and user value
• Discuss which areas of lighting innovation are improving driver experience whilst still focusing on vehicle safety
• Explore considerations of cost effectiveness of future and existing light source technology

Orhan-Uras Kurtulus

R&D Engineering Leader & Innovation Pilot - Lighting
Renault Group

See Bio

Serkan Altintas

Interior Lighting Specialist, EMEA Product Development
Tofaş

See Bio

Paul Taylor

Lighting Systems Lead
Arrival

See Bio

OEM & TIER-1 PANEL DISCUSSION

Join this panel to hear lighting experts from across the supply chain discuss how OEMs and suppliers can collaborate to find a better balance between technical innovation, affordability, and efficiency.

• Find out OEM strategy for improving cost effectiveness of new and emerging lighting technologies
• Understand the progression being made to mainstream intelligent lighting technology
• Discuss whether the commoditisation of lighting features is a possible cost saving solution for the industry
• What is the sweet spot between cost and value? Discuss alternative solutions for driving user experience whilst keeping cost to a minimum

Ignacio Cadenas

Exterior Lighting Senior Engineer
Volvo Cars

See Bio

Max Schumacher

Team/Task Lead Feature Development Lighting
Ford Motor Company

See Bio

DEBATING HOW INTELLIGENT LIGHTING WILL BE REGULATED AS FEATURES CONTINUE TO EVOLVE

Regulation is the main issue facing lighting designers, as technology is moving faster than regulations allow, and new lighting features need to be both functional and legal. With increased design capabilities and higher levers of intelligence, the biggest market changer will be the harmonisation of regulation with technology development.

Join a regulatory expert as they discuss the impact of the evolving automotive landscape on lighting regulations, with the end goal of understanding how regulations could change as lighting technology evolves.

• Gain insight into what is planned from a regulation point of view to ensure intelligent lighting systems can be integrated into the vehicle
• Discuss discrepancies between the European, US and Asian market when it comes to the regulatory allowance of ADB, Matrix, and projection lighting
• Find out current testing requirements for lighting technology
• Understanding interpretation concerns of harmonised regulation between different markets

UNDERSTAND THE COST & CAPABILITIES OF FUTURE PROJECTION LIGHTING FEATURES

With current technology, OEMs have the capability to use projection lighting for cosmetic and branding purposes, but as advancements in lighting technology open up a new area of vehicle design, there are more opportunities to use projection lighting to create a different shape & presence on the road.

Join this panel session as experts discuss the OEM vision for future projection lighting, focusing on:

• How different companies are approaching projection lighting technology
• New possibilities for road projections whilst still driving
• Discuss how projection lighting can be commoditised as technology becomes cheaper and readily available
• Explore where the car will be allowed to project in-line with current regulations, and what legislation development is required for progression in this sector
• Understand possibilities for entertainment lighting using animation & holographic projection
• Discuss opportunities for integrating projection lighting in the vehicle interior

Max Sundermeier

Group Leader - Digital Optical Systems
Leibniz Universität Hannover

See Bio

UNDERSTAND CAPABILITIES OF MICRO-OPTICS TO OPTIMIZE PERFORMANCE AND COST

Join this session to answer the industry´s questions on use of micro-optics technology, focusing on: 

• What are typical micro-optics architectures for headlamps and ground projection? 
• What are the advantages and disadvantages compared with existing bulk optics solutions? 
• What are cost drivers and how to overcome cost issues? 
• Learn about new approaches to optimize micro-optic performance vs. cost trade-off

Peter Schreiber

Senior Principal Scientist
Fraunhofer Institute for Applied Optics and Precision Engineering IOF

See Bio

UNDERSTAND WHAT THE INDUSTRY IS DOING TO MEET CURRENT & FUTURE REGULATIONS FOR PROJECTION LIGHTING

• Share the industry’s vision for regulatory compliance of projection lighting
• Understand new challenges that projection symbol regulations bring to the lighting industry, and what is required to meet these regulations
• Find out measures that the industry is taking to adapt projection lighting technology in line with regulatory allowance
• Understand how legislation might change to incorporate new projection symbols for communication between vehicles and pedestrians

AV-FOCUSED PRESENTATION

• Discuss current applications of LiFi technology, and understand how it can improve communication and cast capabilities of autonomous vehicles
• Explore the role of signal lighting technology in improving vehicle to vehicle communication
• Discover how new technologies can reduce AV reliance on GPS and sensor signals
• Find out what new lighting technologies are needed to improve communication between autonomous vehicles

OPPORTUNITIES TO IMPROVE VEHICLE TO ROAD USER COMMUNICATION USING HEADLAMPS, NEARFIELD PROJECTION & EXTERIOR DISPLAYS

With the automotive industry moving in the direction of autonomous driving, there is a need for new types of intelligent exterior lighting to aid communication between autonomous vehicles and their surrounding environment.

This presentation sets out to discuss the applications of exterior lighting to optimise communication between vehicles and pedestrians as the industry moves towards L3+ Autonomous Vehicles, with the end goal of maximising driver & pedestrian safety.

• Explore use cases on the application of projection lighting to communicate with pedestrians
• How body shell illumination and external displays can be used to communicate with road users
• Understand how near-field projections can improve pedestrian safety
• Discuss the need for universal symbol projection to streamline communication between the vehicle and pedestrians

Dr. Benjamin Willeke

Chief Engineer - Innovation Scouting
HELLA GmbH & Co.

See Bio